✓ Read ✓ Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- and Proven Tactics That Really Work by Timothy L. Keiningham ã eBook or Kindle ePUB

Through these records, Ipsos Loyalty was able to precisely track the impact of this customer-centric construct on actual purchasing behavior. Granted unprecedented access to customer records from a variety of multi-national corporations. The authors’ findings and conclusions will stun business leaders around the world. While other books speak in pl